Yahoo! News, June 18, 2010
Twitter is a hit in Japan, succeeding where other social networking imports like Facebook have foundered as millions “mumble” — the translation of tweet — and give mini-blogging a distinctly Japanese flavor.
The arrival of the Japanese language Twitter service in 2008 tapped into a greater sense of individuality in Japan, especially among younger people less accepting of the understatement and conformity their culture is usually associated with, analysts say.