Traditional Media Is Having A Field Day On Tumblr

Business Insider, June 27, 2010

Tumblr, the innovative blogging platform created by young web entrepreneur David Karp in 2007, had a bit of a media moment on the afternoon of Thursday, June 24.

Around 1 p.m., we reported that The New York Times had recently created a Tumblr, which we’d stumbled upon a week earlier. (A spokeswoman for the paper had just confirmed with us that the blog was indeed the property of The Times and not some prankster looking to flame the Gray Lady.)

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