O2, Orange, and Vodafone to Jointly Launch Pilot of New Broadcast Service in UK
Press Release, June 22, 2010
An Initiative to trial 3GPP Broadcast Solution called Integrated Mobile Broadcast (IMB) provided by Ericsson, IPWireless, and Streamezzo
London, UK – June 22, 2010 – Today, three of world’s largest mobile operators, O2, Orange, and Vodafone, announce an initiative to jointly pilot a new mobile broadcast system capable of delivering data intensive services such as mobile TV in a more efficient way.
The multi-operator pilot, which will run for three months commencing in October 2010 in central London and Slough, will assess how mobile broadcast services can be deployed using shared network infrastructure.
